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Social Media Marketing
This online Social Media Marketing E-Learning course examines the main social media platforms, and their use as marketing tools.
In particular, we'll look at Facebook, Instagram and LinkedIn.
This online Social Media Marketing E-learning course will cover the main business benefits, along with how social media can provide increased market insight and help establish your company as an influencer.
The Social Media Marketing online course will discuss the sectors that use social media marketing the most: entertainment, property, recruitment, lifestyle and travel, health and fitness, and fashion and beauty.
The online Social Media Marketing course will offer advice on how to get started in social media marketing, and how to choose the right platforms. You'll see how to run campaigns with great content and compelling visuals, and measure the effectiveness of your campaigns.
The E-learning Social Media Marketing course will show you how to create a Social Media Policy, and use social media for internal communications.
You'll learn how to build social media into your recruitment campaigns, and train employees to use social media to promote your company.
Online security is crucial and we'll cover the basic aspects everyone needs to know.
Finally, during the E-Learning Social Media Marketing Course you'll learn how to handle negative feedback and trolls on social media, and the T-E-A approach to handling complaints successfully.
Who should take this course
This online Social Media Marketing E-learning course is aimed at those in Marketing and Social Media departments.
Course Modules
1. Introduction
2. Business Benefits
3. Getting Started
4. Managing Campaigns
5. Social Media Policies
6. Handling Negative Feedback
Accredited by:
Gain a comprehensive understanding of major social media platforms such as Facebook, Instagram, and LinkedIn, and their potential as marketing tools.
The course covers the main business benefits of social media marketing, including increased brand visibility, customer engagement, and lead generation.
Participants gain essential knowledge of online security best practices and learn how to protect their company's social media accounts from cyber threats.
Course Advantages
Compliance
Engaging in social media marketing is vital for businesses to align with modern marketing standards and reach their target audience effectively. Social media platforms offer valuable opportunities for businesses to increase brand awareness, engage with customers, and drive sales. By implementing social media marketing strategies such as content creation, community management, and paid advertising, businesses can enhance their online presence and connect with potential customers. Moreover, mastering social media marketing enables businesses to comply with platform guidelines and regulations, ensuring ethical and effective marketing practices that generate results and foster customer loyalty.
Additional Course Details
Instant Certification
Learners will complete questions through the material and complete a multiple-choice test at the end of the course, awarding a printable certificate to successful learners. This final assessment ensures a thorough understanding of the course material.
After completing the test, learners can immediately download their certificate, providing instant proof of their achievement.
The certificate details the learner's name, course name, pass rate, completion date, expiry date, and any relevant approvals or accreditations, making it a significant addition to their professional credentials.
Benefits of learning with Ward
Convenience and Accessibility
With our user-friendly interface, access your training anytime, anywhere. All you need is an internet connection. This flexibility allows learners to study at their own pace and on their own schedule, ensuring that education fits seamlessly into your life.
Progress Tracking and Assessment
Our platform is equipped with advanced tracking and assessment tools, enabling learners and employers to monitor progress comprehensively. This feature is crucial for maintaining accountability and ensuring the achievement of learning objectives.
Accredited and Value-Driven Training
We pride ourselves on offering accredited training programs that not only meet compliance standards but also offer great value. Enhance your skills and knowledge in crucial areas such as health and safety, food hygiene, and various essential workplace skills, all through our cost-effective training solutions.
Empower Your Team
eLearning courses are vital for fostering a skilled and knowledgeable workforce. Whether it's improving soft skills, mastering health and safety protocols, or gaining expertise in food hygiene, Ward Education's comprehensive online courses prepare your team to excel and meet the demands of today's workplace.
Frequently asked questions
How our courses work.
Select what course you wish to buy and add it to your basket.
Before purchasing a course select how many of each course you will require.
From there simply follow the checkout instructions and choose which method of payment you would like to use.
01
Purchase
Once you have purchased your course you will receive an email with a link to begin training. Click the link you have received via email and you will then be navigated to a page that allows you to either start your individual course or assign courses to your learners.
02
Access
Once you have completed your course you will be sent a certificate via email, showing that you have received training in your chosen field.
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