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LinkedIn for Business
The online LinkedIn for Business E-Learning course covers the key aspects and business benefits of LinkedIn - the world's most popular professional social networking platform.
LinkedIn focuses on business connections and growth and has over 810 million members around the world, spanning 200 countries and territories. This LinkedIn for Business E-Learning course shows how to join LinkedIn as an individual, a company or an organisation and the essential steps needed to set up an account, write and optimise an individual LinkedIn Profile using keywords, and produce an impressive Company Page.
This course will show people, at whatever stage in their career, can use LinkedIn to search and apply for job opportunities, expand their networks and widen their professional reach. The course will show you the right way to post Status Updates, receive Notifications, join groups and promote your Profile using endorsements and testimonials. There's important information on LinkedIn Advertising, including creating and targeting Sponsored Content, Sponsored Messaging, and Text Ads.
As a business, the online LinkedIn for Business course will help you discover how LinkedIn is a highly effective tool for recruitment and researching competitors. The LinkedIn for Business course will show you how to use LinkedIn for lead generation, brand awareness and improve internal team collaboration through LinkedIn direct messaging.
Finally, this online LinkedIn for Business course will highlight how to measure your business success on LinkedIn using Profile, Activity and People metrics.
Who should take this course
This E-Learning LinkedIn for Business online course is aimed at anyone who is involved in promoting and marketing their business online. It provides insight into how LinkedIn can be used to promote the company as well as the individuals that work within it.
Course Modules
1. Introduction.
2. Creating your Individual LinkedIn Profile.
3. Using LinkedIn as an Individual.
4. LinkedIn for Business.
5. Measuring Success on LinkedIn.
Accredited by:
Utilize LinkedIn for job searches, applications, and career growth, discovering opportunities aligned with your professional goals.
Gain insights into LinkedIn Advertising, covering Sponsored Content, Sponsored Messaging, and Text Ads for effective brand promotion and lead generation.
Improve internal team collaboration through LinkedIn direct messaging, enhancing communication and coordination within your organization.
Enhance recruitment strategies by leveraging LinkedIn's features for job postings, applicant tracking, and building a strong employer brand.
Course Advantages
Compliance
Utilizing LinkedIn for Business is crucial for modern marketing strategies, aligning with digital advertising standards and industry best practices. This training equips businesses with the knowledge and skills to effectively leverage LinkedIn's platform for promoting products or services, engaging with professionals, and expanding their network. Participants learn about creating compelling profiles, leveraging LinkedIn's features for lead generation, and maximizing engagement with target audiences. By completing this training, businesses ensure compliance with advertising standards, enhance their online visibility, and stay competitive in the digital marketplace.
Additional Course Details
Instant Certification
Learners will complete questions through the material and complete a multiple-choice test at the end of the course, awarding a printable certificate to successful learners. This final assessment ensures a thorough understanding of the course material.
After completing the test, learners can immediately download their certificate, providing instant proof of their achievement.
The certificate details the learner's name, course name, pass rate, completion date, expiry date, and any relevant approvals or accreditations, making it a significant addition to their professional credentials.
Benefits of learning with Ward
Convenience and Accessibility
With our user-friendly interface, access your training anytime, anywhere. All you need is an internet connection. This flexibility allows learners to study at their own pace and on their own schedule, ensuring that education fits seamlessly into your life.
Progress Tracking and Assessment
Our platform is equipped with advanced tracking and assessment tools, enabling learners and employers to monitor progress comprehensively. This feature is crucial for maintaining accountability and ensuring the achievement of learning objectives.
Accredited and Value-Driven Training
We pride ourselves on offering accredited training programs that not only meet compliance standards but also offer great value. Enhance your skills and knowledge in crucial areas such as health and safety, food hygiene, and various essential workplace skills, all through our cost-effective training solutions.
Empower Your Team
eLearning courses are vital for fostering a skilled and knowledgeable workforce. Whether it's improving soft skills, mastering health and safety protocols, or gaining expertise in food hygiene, Ward Education's comprehensive online courses prepare your team to excel and meet the demands of today's workplace.
Frequently asked questions
How our courses work.
Select what course you wish to buy and add it to your basket.
Before purchasing a course select how many of each course you will require.
From there simply follow the checkout instructions and choose which method of payment you would like to use.
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Purchase
Once you have purchased your course you will receive an email with a link to begin training. Click the link you have received via email and you will then be navigated to a page that allows you to either start your individual course or assign courses to your learners.
02
Access
Once you have completed your course you will be sent a certificate via email, showing that you have received training in your chosen field.
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